Service Quality And Customer Satisfaction Thesis
1 4 thesis structure 4 2 service quality and customer satisfaction 5 2 1 overview of customer satisfaction 5 2 2 importance of customer satisfaction 6 2 3 customer relationship skills to attain customer satisfaction 7 2 4 service quality 10 2 5 managing customer complaints to improve customer satisfaction 10.
Service quality and customer satisfaction thesis. Service quality and customer satisfaction in the hotel industry supervisor. 2009 2010 ii abstract this study attempts to identify the quality attributes of the hotel services. Using customer service to ensure customer satisfaction this study will examine the relationship between customer service quality delivery and the level of customer satisfaction. The aim of this research is to analyze the impact of service quality on customer.
2 1 service quality service quality is a complex construct which has been the focus of a number of studies in the services marketing literature. When customers are given satisfying answers there is a likelihood of continued consumption of certain products and improved satisfaction. Iii abstract title. Previous research explored customer satisfaction regarding the service quality of all areas in the hotel so that the hotel can assess the customer perception.
A case of banking sector level. Among service quality and customer satisfaction. Le na student id. Final thesis for master of business administration in business management author.
Service quality customer satisfaction. Alessandro brun master graduation thesis by. This study identified five factors of service quality by focusing on the front office staff only and explored the customers expectations and perception levels of these services at the.